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> new screen readers and new web APIs come out and and more. New web APIs, for sure. But the screen reader market is not fast moving, in terms of new software being adopted. The line-up of the most used three screen readers (NVDA, JAWS and VoiceOver) has not changed in over a decade, despite the individual software applications themselves undergoing changes, and of course the market share of each one increasing and decreasing over time. > Do we seriously expect every small non-technical business eking out a living with a small store to be experts on every facet of accessibility? No, but I also don't expect such a business to be up on the latest in security, PCI compliance, GDPR conformance and more. For that reason, they are probably either: 1. engaging a web design/development agency; and/or
2. using a pre-defined platform, like Shopify. In the former case, I do expect anyone making money from website building to at least give accessibility some thought. For the latter, Shopify is one of the businesses you describe, as a "large tech company who can write a blank check for a large team of full-time developers who can work full time on nothing but accessibility". As such, they absolutely should be setting up small business owners for success, by making their out-of-the-box themes, widgets, flows, etc. reasonably accessible to the widest possible audience. |