[vulcan01]

> Even the "search" tab in the App Store now shows ads for random apps (before doing a search). That's fairly odd.

The random searches I've seen always have to do with my previous searches in that box. I think this is probably a case of Apple not having a good App Store search suggestion engine. (This happens in the Podcasts app as well.)

[oneplane]

Maybe they screwed themselves over like having:

  - normal search for the list of apps that exist
  - paid search positioning on top of that
  - previous searches you made
  - suggested results just for you

and then somehow blending that into a bad list of search results. (this is just a crappy guess on my part)

On one hand I don't care all that much, on the other hand I know there are people that do go browsing the store looking for new stuff to try out, and using search seems to be the only reasonable way to go looking for things with so many apps being available.