[matheusmoreira]

> But things started to change in 1990-91

> The company lost money for the first time in its history

Seems to be a recurring theme. In my city there's a large steel industry. The companies used to be quite benevolent, they cared about employees and invested in them, and everyone was proud to work for them. It all ended the second they took losses and it never came back. Now they're just normal corporations, the employee pride is gone.