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by shortformblog 1557 days ago
I think your company has done a lot of work around building resources for up-and-coming writers—legal services, health insurance—as well as educational offerings. Most of those have requirements tied to Substack usage or revenue. If you offered a package that made these accessible to non-Substackers, that would be a useful contribution to the space in general.

I think promotional options within the ecosystem would be nice for newsletter creators outside of Substack, but at the same time, I think the work that you’ve put into building significant resources is a unique offering in the sector that nobody else is doing to the same degree.

A good model to compare this to, in my mind, would be the Freelancers Union (https://www.freelancersunion.org), which offers a lot of services to people who freelance. That I think could be of interest even to people who don’t publish with you.

I’ve been around the block for a bit, and I think a big part of the reason the blogging ecosystem died is because there weren’t any nets. You have done a good job of creating a net for your audience. There’s no reason that net has to be for Substack users alone.