[dazc]

“It is difficult to get a man to understand something, when his salary depends on his not understanding it.”

[kbos87]

Counterpoint - most of the arguments against paid acquisition from people who don’t have direct experience are a classic Dunning-Kruger example.

[dazc]

I find some people will accept there are some situations where paid acquisition results in cannibalisation of acquisition they were going to get anyway. Conversely, there will be examples that prove paid acquisition is the best money you could ever spend.

Then there are people who dismiss everyone as not knowing what they are talking about.