I quit pirating years ago when I started being able to pay for things. Just speaking for myself, price matters a lot. Nowadays if things are overpriced I just don't use them. But I didn't used to have the luxury of deciding what to use. Often I was forced to use a specific tool (such as Photoshop). If it was priced well I would pay. If not, I would pirate. The only exception here was movies because I've always despised the unreliability and terrible user experience of optical media.
> Overall,the analysis indicates that for films and TV-series current prices are higher than 80 per cent of the illegal downloaders and streamers are willing to pay. For books, music and games prices are at a level broadly corresponding to the willingness to pay of illegal downloaders and streamers.
It would be interesting to know to what degree price is a factor in app piracy.
Piracy could be partially regarded as a pricing problem. If your album is priced at $1000 and you sell 3 albums and get 1000 pirated downloads and you focus on the 1000 people who didn't pay you then you are focusing on the wrong problem.
The important thing even more so than what price would have inspired the 1000 to pay you is the 10,000 who didn't even consider your product and what price would have changed that decision.