I know this is rhetorical but yeah; retention games. I’m guessing that many of these places do weigh the brand reputation hit of doing stuff like this but just don’t think it’s that important or valuable. I do. I don’t support companies that play these games, which makes it extra upsetting that I literally do not have a competitive choice vs Comcast for home internet. I can get 768K DSL through ATT, or 1300/45 from Comcast. They’re about the same price. No FTTH, no Sonic, wireless options are under 50mbit down, etc.