[patio11]

Why? He's basically selling only to teachers.

Sixty/forty or thereabouts, actually. There's also Fortune 500 companies, people planning a birthday party for grandma, a whole mess of ladies planning baby showers (baby shower bingo is A Thing), assisted living communities, churches, NGOs, and if I remember correctly every branch of the military.

I emphasize the teaching bit when talking about BCC because that's how I thought about it, that's generally how I think about it, and it makes a very good story, but it isn't 100% of the business