often, but there are solutions out there to allow you to set a location based price - generally based on analysis of what the market in the area will pay - for example here https://www.optimum7.com/blog/programming-2/location-based-p... you can do it but it is frowned up but as they say here:
"The functionality works like a charm, which is exactly how Amazon or Staples.com works! You get to sell the same product at different prices for different geographical locations.
During the location-based pricing process, we realized that no matter how frowned upon a system like this may be, your business needs what it needs."
which I mean, what your business needs is money, amirite!?
weird, because I'm in Denmark. ah well, it's probably just because we're above Germany then :)
at any rate it's just a product offering:
Dynamic Product Pricing by Location via Zip-code or IP Recognition
so you can add this desirable feature to your CMS etc. etc.
They of course note that "When it comes to eCommerce sites, a location-based pricing strategy is not illegal, but it is frowned upon."
but then they go into how great their product is which allows you to implement this.
They give reasons why a company might want to do this:
1.
The company reduces prices of its products drastically in the North zone, thereby penetrating that market against competition.
At the same time, it increases their wholesale price exponentially across other regions where they are earning ample margins to overall increase revenue with minimal loss for a business like theirs which needs every penny counts!
blah blah blah
There are many factors that play a role in the pricing of a product including:
Demand
Distance from the warehouse
Local / Regional Income Levels
Local / Regional Competition
Supply fluctuation
etc. etc. but in the end this product is to allow the seller to easily differentiate their price dependent on location, some of which will have to do with transportation, and some because they think they can get more money out of you.
In a recent discussion about Tinder charging more based on user profiles it was discussed that perhaps using PII to determine pricing, which location would be a part of, would be against GDPR.
"The functionality works like a charm, which is exactly how Amazon or Staples.com works! You get to sell the same product at different prices for different geographical locations.
During the location-based pricing process, we realized that no matter how frowned upon a system like this may be, your business needs what it needs."
which I mean, what your business needs is money, amirite!?