[urthor]

It goes beyond social media.

Software always starts by appealing to discerning customers. The early adopters.

Once it is fairly widely adopted, often the early adopters have adopted a newer, better thing.

So now you are making features for a crowd of people who are there mostly because of platform intertia.

They don't even appreciate or use new features, because anyone who actually deeply cares about your product niche doesn't use your product.