Even though they affect me personally, I understand sanctions directed at Russia as a whole more so than sanctions that hurt innocent people who happen to live in territories occupied by Russia/separatists. (Back when Crimea was annexed, everybody with billing address there had their existing banking cards shut off; freelancers with addresses in Crimea, Donbas etc. are long banned from online marketplaces. It did not affect me, but I never understood the intent.) Luckily, I don't have my own family to support.