| While I am happy to go into TAM and related metrics, I am assuming this is your first successful startup. In that case, don't worry about the market - infact, having just a few dozen paying customers who can be fit in 1 to max 3 personas but those that you understand very well, can reach well and get immediate feedback from is very important. > I've conducted a small survey to identify a probable market for a problem before started building anything, and it turned out to have mixed results. - How exactly did you conduct the small survey? - What kind of questions did you ask? - Did you use a form or conducted 1:1 interviews? - How did you source the participants? - What was the motivation of the participants? > Like 55%-45% split split of what? Is your solution a whisper idea? Or can you share it? |
The survey was carried out by females in their reproductive age. And via a questionnaire mostly carried out via LinkedIn.
Well the question is not just for this idea but for any idea, how do you know if a problem is big enough to be solved.
And how do to proceed when there are mixed signals when talking to customers.