[ojilles]

Which holds true with my personal definition of innovation: find opportunities and/or challenges then apply solution. Great example of this!

(Not necessarily find some crazy new solution to a problem -- that's called research)

[zerostar07]

Sorry guys, making money != innovation. Was Madoff an innovator?

[jessedhillon]

The innovation doesn't need to occur in product development. The business model, distribution, or any other aspect are also open to new techniques, even when the product is decidedly un-innovative.

Yes, making money is not innovation. Innovative things are usually financially successful, however.