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by Jtsummers 1586 days ago
Was there ever a serious belief that ecommerce was a bubble? At least in the case of Pets.com they were doing things like free shipping and selling products for 1/3rd cost to try and increase their customer base. It was not sustainable. Mail order catalogs (the analog analog to purchasing through online stores) had been a major driving force in commerce for well over a century by the time ecommerce got started. As a model, ecommerce had something well-founded to draw on at least.