[TheOtherHobbes]

Traditional business plans are fantasy with numbers.

"By Q4 2025 expected turnover is..."

No one should take that kind of prediction seriously. (Although VCs sometimes do, which is unfortunate.)

Plans exist to show you know what a market is and that you can research the details enough to know who else is in the space, what they've done, how they did it, and what they missed.

If no one else is in the space - still possible, but rare - you should at least be able to point to some comparable efforts, some of which should be your own.

The point is to show that you're capable of thinking strategically and not just nailing some code to the wall and hoping someone will pay to get some use out of it.