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by is0tope
1598 days ago
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It's basically always one of the two that's the main problem: 1. No actual customer. You built something you THOUGHT people wanted, but they actually didn't. 2. Bad/No Marketing. You need to talk to customers to discover a problem first, then work on fixing it. In all my time trying to do side projects I'm becoming convinced this is some sort of innate skill as I have acquaintances who seem to have an uncanny ability to spot an opportunity in just about anything. If you can pair with people like this, great! As for marketing, this is even more key and possibly even fixes problem 1 in some cases. I've said this before, but take a look at many of these "I started a dog social media website and now I have 10k MRR" more closely. 90% of the time the author already had a blog about dogs or something similar with 50k subscribers. To that end, I've been focusing on working on my blog :) |
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I'd even say it's most always 2. If people don't want it, then your marketing just failed to attract the matching customers. Instead, there is also the case of a poor executed product. It's something people want, but can't use because it's not good enough for what it aims to deliver. I guess everyone knows those cases of software which are 90%+ matching their demand, but missing that one little detail which makes them unattractive as a whole.