[nicce]

If the business model would be somehow changed to non-ad based, then there might motivation for the change.

[thfuran]

Everyone selling something would still have strong incentive to SEO themselves to the top.

[nicce]

You could filter those sites manually by yourself, if that is the only negative point.

[thfuran]

In a non-ad-funded internet, that would entail filtering out very nearly every result.