[LiquidSky]

> making things artificially more expensive for iOS users.

It's not artificially more expensive, I'm happy to pay for the service and reliability offered by the App Store.

>users feel like you're just scamming them.

Users feel that way because so many subscription services ARE trying to scam them. As a commenter said below, subscribing through the App Store provides a simple, reliable way to manage your subscriptions and guarantee a cancel if you want without having to deal with whatever dark pattern bullshit apps normally throw up at you.

Choose to pay less and enjoy a world of endless unreliable, shitty apps and shady practices if you want, I'm happy to pay not to.