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by JohnBooty
1602 days ago
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In the past few years, McDonald's (and some,
but not all, other fast food restaurants)
really seems to have gone all-in on the
price-discrimination approach of setting
list prices high and offering all kinds of
discounts if you know where to look.
Not that this is exactly some secret but a while back, it was explained to us (by somebody reasonably high up the org chart at McDonalds) is that the sandwiches themselves were money-losers, but that fries and drinks were essentially pure profit. (Thus, the birth of the infamous "super size it!" promotion)They reallllly don't want you going in there and just buying sandwiches. |
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