[jonas21]

> Great and unique selection of food!

I suspect that's why they don't partner with delivery vendors. Grocery stores would rather you came in person. You'll make impulse buys, they can direct you to products where they have excess inventory, and they can maintain a direct relationship with you.

Most are forced to offer delivery precisely because they don't have a "great and unique selection of food." If they don't support delivery, you'll get the same products from a competitor who does. Trader Joe's doesn't have to because you can't find their products anywhere else.

[wildzzz]

Trader Joe's definitely benefits from people walking the aisles. They put all kinds of interesting new products right next to staples so you are more inclined to buy it. If I could just browse the product offering online, I'd be able to just pick exactly what I needed and wouldn't be checking out with some new dip, cheese, beverage, or pasta sauce that had piqued my interest.