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Firstly, Random websites tell me that each Facebook user is worth on average ~$35/year on revenue figures--no indication if that was net or gross. So, ~$5/month gross costs is appropriate when comparing it to deferred "you are the product" and taking into account cryptographers, developers, testers, system administrators, infrastructure administrators, team leads, program leads, and adding in physical infrastructure and network interconnections. Otherwise you're just valuing against your own perception of "how much is my disposable income", which is different between any economic zone. And that's a poor argument when some people's concept of a steak dinner is a McLaren 720s that's disposable after a month. Secondly, there are payment processor margins to take into account. At ~$60/year on 12 payments a pre-authorized standpoint, that may be less than on 1 payment of $10. I'm not interested enough to check. |