[zerostar07]

Disagree. Social networks are a social trend, they will all make a cycle. Google will attract a large number of people with old and tired facebook accounts with 5000 people they barely know. The freshness effect is significant, it's the online equivalent of moving to a new city. However, google+ still feels geeky, there are many corners that need to be rounded to make it feel like a fun place for everyone. Playing the "better privacy" card is not enough. I also suspect there will be a significant migration of Moms who will flock to start again their favorite games on the g+ platform.