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by zamadatix
1600 days ago
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They definitely bought it for the current userbase not the actual content, the NY Times article opens straight into how they are hoping to switch it to a subscription after the "initial" period. Even if they only convert 2% of current players to 1 years worth of subscription that's 2 million of whatever "low millions" they put into it without having to grow their own userbase from scratch while competing with the original free one everyone is already using today. |
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