Brave Ads do not replace current web page ads. By default, Brave blocks privacy-invading web ads and trackers that are embedded in page content. Joining Brave Rewards and viewing Brave Ads does not affect your current blocking settings for each website you visit. The ads you see as part of Brave Rewards are shown separately from your browsing experience and are not the same as the invasive, performance-sapping ads embedded in websites.
But I can already block ads with uMatrix and other ad blockers. So why do I need another browser that does essentially the same, but adds more complexity to the mix, potentially more browser bloat? So instead of funneling ad spend to google, it’s funneled to Brave - but that doesn’t really make a difference to me as a consumer. I can donate or buy products of creators I want to support w/o dealing in BAT.
That cannot be true; brave cannot block first party ads.
I’m saying something very simple:
1. Brave is a browser like any other, in fact, built on top of chromium.
2. The ad blocking can be achieved with ad blockers using normal browsers. There’s ways to block cookies too.
3. Brave has presets for 1&2. Additionally, Brave adds on top more opt-in ads using BAT as an incentive.
Hence, use a normal browser with ad blocking, not chromium based, and FLOC is a non issue. Don’t use chrome, don’t use brave, no need to bother with this article about floc or whatever google api.
It cannot be true that you never saw a single ad because brave cannot block first party ads and the probability that you never ever visited a site that uses 1st party ads is basically zero.
When you open a new tab, does it not show an ad for you as the wallpaper of the new tab? I thought that space would show an ad regardless of rewards are on or off.
The ads that I get that I know are because of rewards is the desktop notifications that it pushes, that you can click on. Only ever clicked on a couple of them at most I think, but still have them enabled because I think the idea of Brave rewards and BAT is interesting.
Also, I no longer remember but, when you install Brave it does ask whether you want to enable Brave rewards or not, didn’t it? In which case I think at least some people might be clicking yes without meaning to/understanding. But in my case it was intentional anyways.
I don’t, I’ve never used Brave.
From https://brave.com/brave-rewards/
But I can already block ads with uMatrix and other ad blockers. So why do I need another browser that does essentially the same, but adds more complexity to the mix, potentially more browser bloat? So instead of funneling ad spend to google, it’s funneled to Brave - but that doesn’t really make a difference to me as a consumer. I can donate or buy products of creators I want to support w/o dealing in BAT.