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by cafard
1601 days ago
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I agree with (1), but not (2). How many sales types are going to learn to operate a debugger? Also, there's random passers by as in "one table over at Starbucks" and random passers by as in "took the trouble to come to a tech conference". It is true that the latter are more likely to take these things lightly. |
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FWIW I worked the booth on a CAD/CAM show in Utrecht one memorable week in the 80's and the number of master mechanics that tried to get the toolbit to run into the chuck was rather larger than expected. Good that I took care of that in the software. But this mentality, of putting stuff through its paces and to show off what you can do with it is exactly why you have trade shows in the first place, to interact with people and to let people interact with your gear to see what they are up to and to strike up conversations. Not all of these pay off.
But sometimes the kid in the greasy jeans and the t-shirt is the guy that will land you the big contract, as opposed to the guy in the suit who passes by your booth just for the swag.