[yosito]

It would be great if there were some detail about how exactly this coffee blog makes money.

[ojbyrne]

Considering “depth is where the gold is” is repeated 3 times, the article could use a little more depth.

[weird-eye-issue]

Probably just affiliate marketing and ads like almost every other content site. Keep it simple

Edit: I have a site that makes over $7k/mo (and growing... Fast) in the same industry from affiliates and ads

[whizzter]

Literally said so in the article: "...., build loyal affiliate partnerships."

Looked at the content and it's perfect for making money.

First there's reviews of a bunch of coffee gear,etc so people find the site googling for information about said coffee gear.

Now once on the site there's ads for other coffee related items from these affiliates with a reader who's already thinking about buying coffee related items so the so called "conversion rate" is probably very high (meaning that the ratio of people visiting the site who both click an ad and actually buy items is very high (Yes, there's different rates depending on the customer actions but assume they pay relatively well)).

[weird-eye-issue]

Yes that is what an affiliate site is

[whizzter]

The above comment was a follow up for the grandparent since the question by the GP indicated unfamiliarity.

[xivzgrev]

Or how they grew it. This was a really shallow article