[zepearl]

I'm not convinced, in general I don't like this additional layer of "fiddling around" with the original contents.

What about the opposite, the title being great but the contents not really? Shall Google serve its own "improved"/"summarized"/whatever version?

Meh... - this reminds me of the snippets of text extracted by some websites that are sometimes shown directly in Google's results, which in my case were sometimes wrong because they didn't take into account the context of what was written in the original contents.