[capableweb]

Agree. Then you imagine that the entire SEO industry is basically based around the idea that a company has a algorithm only they know, and the industry is trying to reverse-engineer that algorithm. If they released a whitepaper describing exactly how it works, the entire industry would have to change their ways to consulting already public information instead of experiments like this.

[Veen]

If they released a white paper explaining how it works, the search results would have even more spam than they already do.