[andrewstuart]

I know that - I've been a recruiter for 15 years.

But companies do not equate the $20,000 recruiting fee with the cost of ads.

Small companies - startups and also large companies and HR departments actually look at the price of their recruiting tools.

To find someone I would ideally like to advertise across every available channel - that means ads on 3 or four job sites such as SO, LinkedIn and also local board.

Simply not possible to include SO in that sort of campaign at $500/ad.