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by qart
1611 days ago
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Hard coercion did not work in India. They are doing pretty serious strong-arming now. Want a job in the central government? Gotta know Hindi. A lot of money is getting poured into Hindi promotion schemes. Hindi is definitely a dominant language now. Native speakers just assume everyone else in India will just play along. There was a minor scandal last year when a customer in Tamil Nadu was mocked by the customer service rep of a food delivery service. That particular issue got resolved, but Hindi hegemony remains. |
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I recall talking to an Indian woman, who was doing PhD Engineering in Japan, on this topic couple of years ago. Her take was very interesting when I mentioned that more and more decent jobs in India require command of English and if this trend continues, the Indian languages will go extinct. Her response was it is just part of evolution, cultures, languages are just part of that evolution.