Based on the results of GDPR, it'll probably just result in more annoying sites that users will avoid due to all of the pop up banners. Hopefully I'm wrong, I wish there was strong competition from Europe
An optimistic take would be that this forces European companies to think through their analytics/ad needs again, perhaps resulting in less invasive solutions and thus fewer popups/banners and improved privacy.
At least that is what I'm hoping for, however unrealistic it might be.
At least that is what I'm hoping for, however unrealistic it might be.