|
|
|
|
|
by tirrellp
1611 days ago
|
|
Without knowing your customers, your product, your industry, or your use case, its difficult to give pointed advice. Here is some generic advice: - You need to learn more about the value proposition of your product so you can best align price with value. If your product saves me $1m/year, that will have very difference pricing than if it saved me $100/year - If adoption is what you're optimizing for, I'd be in favor of having a completely free tier (even free of transaction costs) up to a certain level, then billing turns on after you reach that threshold. This means customers invest in wiring into your product because it makes them money. By the time they reach the billable threshold, they already see the value prop and happily pay instead of rewiring everything to a new platform. - If early revenue is what you're optimizing for, start charging immediately to get some intelligence about what customers are willing to pay. If you get some early customers on an underpriced version, thats fine. Grandfather them in under goodwill (for now) and adjust the pricing for net new customers. |
|