I'm surprised they didn't snap up Unity before it went public. C# is the main language, cross platform deployment that goes well with .NET's new cross platform story and there are strong commercial markets for Unity like Movies, TV and Architecture that could benefit from Microsoft's enterprise sales force and relationships.
Next headline: MS to acquire Epic Games? Tencent is in the way there.
Really, I could see them launching their own engine. Think of all the studios and talent they have now. They have the engines behind Halo, CoD, WoW, Overwatch. Could build an Unreal competitor.
idTech is cutting edge tech. Their team is one of the best in the industry, second to none, competing with Epic, Insomniac and Naughty Dog. But it is not engine for general use, not now. It does one thing(FPS), and does it extremely well. But it lacks tools that you would need to create games of another genres. Things like advanced animation tools, dialogue systems, quest systems, ways to handle vast open worlds, etc.
idTech would be great for Halo and Call of Duty. But it isn't great for The Elder Scrolls, Starcraft, Gears, and many different games Microsoft Studios are working on. EA already tried to make every studio to use Frostbite for every single game and ended up with disasters like Dragon Age Inquisition and Mass Effect Andromeda.
>> EA already tried to make every studio to use Frostbite for every single game and ended up with disasters like Dragon Age Inquisition and Mass Effect Andromeda.
By what measure are these games considered disasters? I was under the impression they were critically well-received and sold a decent amount each. DA:I was a better game than DA:O 2, for example (at least IMO).
Regardless, I fail to see what the engine has to do with anything, considering they both presented noticeable graphical and mechanical upgrades over their prequels.
Mass Effect Andromeda was a disaster. Months after release Bioware Montreal was eliminated as a separate entity. They weren't even allowed to make already planned DLCs. It became a meme because of poor quality. And a lot of blame can be put on Frostbite.
Inquisition's development was a disaster due to poor tools. Pax 2013 demo, for example, was faked because no one knew what gameplay would look like(A YEAR BEFORE RELEASE), and it was mostly caused by missing engine systems. Game turned out to be OK though.
I am having a hard time understanding what the Frostbite engine had to do with any of this. Anything you can point to besides your opinion on the matter?