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I think most blogging drifted towards affiliate marketing and as a result, Google drastically devalued that content (for that and other reasons).

As a result, I find it so hard to find genuine experiences through web search now. It's all just USAToday, CNN, NYTimes, Webmd, etc. media sites (which are themselves mostly just affiliate marketing/advertising plays, so maybe that wasn't Google's motivation).

I miss the days of searching the web and finding content written by real humans.

The only search I find that satisfies this consistently is Reddit (especially searching google with site:reddit.com)