[heavymark]

While there maybe a 2K version, I would be very surprised if that were the starting point. Rather like their other products they will offer higher-end versions. There is a lot of tech going into these that will make the base price a bit high since most people we consider this an accessory like a watch that's for fun, rather than something required like a phone or computer. I'm sure Apple will be able to condition people to a higher price point but for it to take off, will need to be low enough that enough people will buy it at the start. 2K no matter what it does would seem too high for an entry price when competitors are $300 even if this is drastically better. Think they'd need a sub 1K version.

[spiderice]

> when competitors are $300

Something tells me Apple doesn't consider Oculus quest much of a competitor. The Quest is 99.99% used for gaming. Essentially nothing else. I doubt gaming will even be much of a focus for the Apple headset.

[vineyardmike]

It’s totally a competitor. The quest is now being marketed for work. The new Horizon Workrooms has great reviews for people holding virtual meetings.

Besides, what other stahndslone headset is being shipped in any real volume but the quest? Meta has hinted at future AR updates to the quest so that should compete even more with apples goals.

[CharlesW]

> Besides, what other stahndslone headset is being shipped in any real volume but the quest?

I'm sure Apple is looking at Meta's stuff in the same way that they looked at Blackberry's stuff while designing the iPhone, but the Quest isn't going to be Apple's "north star" for the project. Apple will have their own, unique first principles for this product category.