[acdha]

> Nokia had those markets under lock and key for a long time, back when EU/US had already moved on to iPhone-like products; but then consumers inevitably gravitated towards the fashionable.

“fashionable” is the wrong word: it should be “functional”. Those old Nokia phones were very good at being phones but that's it — maybe a minimal messaging app, but anyone who used one knows just how limited those old mobile OSes were.

I think FirefoxOS was an interesting idea but there are really important thresholds you need to be able to hit and that was the critical error they made. There was no plausible way to grow the low-end feature phone market into a large enough business to get there when competing with cheap knock-off Android devices. If they'd started years earlier or gotten a major vendor on-board, maybe, but at their funding levels there was no way to make the numbers work and it was pretty clear at the time that this was a low-probability gamble.