| That's a though one, but I think you can start with what matters the most: cost. If you show that a tool: - will make developers happier (for me, GitHub is far superior than gitlab/bitbucket regarding tooling, e.g. actions, review, etc); - is simpler to use, so it reduces management overhead; - is friendly to non-dev teams, again reducing cooperation friction; It will likely reduce costs overall. It might be by shipping faster (or better, or more robustly, or more homogeneously at least). My personal take is that management people use Jira and alike because they read it is the "right" tool. Their motives might be weaker than you think. |
We have lots of complaints about Jira but any time we consider moving it’s never worth the effort.