I'd also like to know about reading speed; I'm convinced that subtitles in Polish are displayed for mere microseconds, and the same rapid-fire display is true for various dot-matrix-type signs.
"The reading rates were about 385 equivalent words per minute for Chinese and 380 words per minute for English for the same scientific textual material (Table 1)"
Probably worth digging more to see if the consensus has changed since then. That one was also done with scientific reading material, so might have limited applicability.
http://www.springerlink.com/content/6r7k345387j14653/
"The reading rates were about 385 equivalent words per minute for Chinese and 380 words per minute for English for the same scientific textual material (Table 1)"
Probably worth digging more to see if the consensus has changed since then. That one was also done with scientific reading material, so might have limited applicability.