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by nemetroid 1634 days ago
It was the best selling pocket book in Sweden in 2017 and 2018. 800 000 copies have been sold in Swedish. It was pretty difficult to miss.
1 comments

That’s under 8% of the population buying the book or receiving it as a gift and some percentage of them reading it.
8% of a population doing any singular thing is rather significant.

For instance: in the 90's less than 10% (but more than 5%) of British people were going to university. But that has profound effects on the population.

Going to the university at any one moment. 1/4th of the UK workforce has a collage degree.

Aka more than 25% of 18-20 year where in collage in the UK.

You say "under 8% of the population" having a copy of the book as if that doesn't make it almost as popular as the Bible.
There’s been roughly 1 copy of the Bible printed per person alive on the earth. Not all of them are still around, but it’s likely there is still at least 1 copy per 2 people.
According to Statista, 85% of Swedes self-identify as either "non-practicing Christians" or "religiously unaffiliated", unlikely they have a bible at home if that's accurate. "Church-attending Christians" come up as 8%, and are likely to have a bible at home. "almost as popular as the Bible" seems, if Statista is right, very likely.

https://www.statista.com/statistics/909409/religious-identif...

A better comparison would be against Bible sales during 2017-2018.
8% of a population owning a book is friggin huge, don't try to portray it as not.