[jes5199]

At least some of the time that students don't care about learning is because teachers have failed to engage them. For example, most people have no idea why math might be interesting or fun, and the education system has for the most part only shown them ways it can be boring, difficult, and miserable. The same goes for literature! And history! And pretty much every elementary and high school class, actually. Some students are good at plowing through boring and difficult tasks, and some of those students are good at finding the secret fascinating concepts buried within those tasks ... but it's a lot to ask of people. Unfortunately, I don't have any idea how to inspire people en mass, but I'm pretty sure that the American public school system is not doing it, either.