I have no brand loyalty whatsoever, but all my monitors have been Eizo's Since I bought Eizo Nanao Trinitron CRT monitors in 1990s. I'm a lazy shopper and those things are high quality every way. I still have FlexScan EV2303W's from 2009 or 2010 and use them daily.
While that looks like a great monitor, it's a 21.6" 4K OLED monitor that seems to retail for over $3000. It's less of a ridiculous option than the $6000 Apple 32" display, but for most of us (including, I'm fairly confident, original article author Casey Liss), it still falls into the "if you aren't sure you need this, you don't need this" category.