[borepop]

>Why is there even a counter?

Yes! It makes no frickin' sense in an age of internet booking, and this is why I, too, use Hertz Gold. As much as Hertz was raked over the coals in that recent Twitter post (seemingly justifiably), I have generally have pretty good experiences with them and hope to never again stand around at a counter having a moronic experience instructing somebody else to re-type all the information I've already typed in when I made the reservation in the first place.