[dmitriid]

> I wouldn’t too much about the big American advertisement companies getting a lead on it, considering how little they are trusted outside the US

Given how much Apple is leaning on healthcare, they might actually be able to break into this market if they ever release their own glasses.

[moksly]

Are they breaking into healthcare in Europe?

[dmitriid]

I don't know how spread it is, but it has some presence in the UK it seems