| They are simply too big now, and there is this dumb idea about promoting one path of success across many different types of creators. A plumber that wants to promote their business and it's reliability should not be required to make funny scripted videos using the "OhNo song" just to get views. A doctor that pops pimples should not be required to make funny or gross scripted videos using the "OhNo song" just to get views. A musician that want's to promote their music as well should not be required to make funny scripted videos using the "OhNo song" just to get views, especially because that song is probably not their own, and it has nothing to do with their music. None of those "creators" should be required to pay to promote/boost their originally produced content either (especially when they're primarily promoting "OhNo by Creeper", but somehow that's become a widely accepted thing as well... It's all dumb, and pretty much a modern-day pyramid scheme. If you spend most of your time working on designing thumbnails and writing scripts, finding daily trending hash tags, and in shooting and editing videos according to success advice, you're simply not working on improving your "bread and butter". As trends become coveted goals, the overall quality of content declines as well, and it burdens attention spans of viewers overall (just look at how many videos now over-use jump cuts, overly excited and sensationalized dialogue, and zoom effects)... :\ This is what also encourages content theft as an easy route to getting views and likes that ultimately do nothing good for most people... It's popularity without profit for anyone but the platform. People get frustrated only after years of trying to climb the mountain and finding out there is nothing at the top, the platform loses it's foothold, and then is replaced by something new... Rinse and repeat... Friendster, Myspace, Mp3.Com, Napster, etc... :\ |