>The Kuiper Linux support for Xilinx Zynq and MPSoC is telling.
You missed the Intel SoC and Raspberry Pi support too. :)
According to the Annual Report [1] - ADI works with 125,000+ customers. That means diversity in application. The press release was focused on Linux, but there are a lot of other ecosystems that ADI also participates in - from Arduino to Pmod to No-OS to Mbed and more.