[ethbr0]

Not really my field, so wasn't aware of this. What certs are they typically looking for partners to have?

And I do see it from their point of view: certs are a low-effort (on their part) way to weed out obvious frauds and scam businesses. They're borderline useless, but are at least indicative of effort.

[buro9]

For a company to be a Platinum Partner you'd need so many points, and the points are calculated by looking at how many of your people have which certs. Which certs were needed varied on which company you wanted to partner with. Microsoft and Cisco were the most common I saw.