[sid0]

Let's say I have an iOS device and wish to install a non-App Store app using it. Setting aside jailbreaking for the moment, what is the barrier to doing so? $500 or so for a new Android phone + all the time spent looking for replacements etc. The iOS platform is bundled with the App Store and there isn't much you can do about it.

Now let's say I have a Windows or Mac PC and I'd like to install a non-Steam game on it. What is the barrier to doing so? Pretty much zero, since there are a ton of other digital and retail options. Steam isn't the only way of downloading PC games, so there's plenty you can do about it.