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by tlb
1667 days ago
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The acquisition was announced 18 months ago and the regulators have only just announced that there's a problem. That's about how long it takes to make a decision like this. If FB wanted to use Giphy to squash an upstart competitor, 18 months is plenty of time to accomplish it. So regulators preemptively forbid some kinds of abusable power, especially when the company has abused its monopoly power in the past. It would be better if regulators could act fast only when needed, but I'm not holding my breath for that to happen. |
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It's about as long as it takes to figure out that Facebook didn't grease enough palms in order to let this pass muster, and won't be shelling out any more, so they're going to make it public, in the hopes it will spur Facebook to reconsider.
This is as predictable as the dance a company does when they have to fire an executive for shameful behavior, and the resulting PR to-do list dealing with the press and investors.