[UncleMeat]

> Alternatives come along everyday for varied reasons

But they don't stick. Simply being an alternative is not sufficient to make a service better and very few people care about the fundamental difference between youtube and some website that serves videos that are IPFS references.

> And probably in the future no one will trust a company without some sort of auditable public blockchain ledger

Why? What undesirable action would youtube take that is prevented by having them reference a blockchain such that you now trust them? The core things that people don't like about youtube are

1. Making videos and channels unavailable on youtube.com

2. The recommendation algorithm

3. Google remembering your browsing history and later serving you ads based on their profile of your interests

All of those still exist even if all of the videos are instead IPFS references.

[guilhas]

Don't know why you so focused about YT. I was just exemplifying how the NFT could be the future of internet by comparing to YT video ecosystem. Not specifically on the future of YT. If anything it was a compliment. But if it improves or is replaced, don't care

> But they don't stick. Simply being an alternative is not sufficient

Tiktok clearly overtook a part o YT for younger people. And some big youtubers already double publish in other platforms

> Why? What undesirable action would youtube take that is prevented by having them reference a blockchain such that you now trust them?

Imagine a new video service appears that hosts the video normally, without IPFS etc, but tracks the user views/likes/dislikes in a public blockchain

Now there is someone with 1 million to invest in adverts. Will they do it on a platform where can validate the actual numbers, or trust YT word?

Not even sure if feasible, everything at the moment is hypothetical. But it will come