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by RobertHubert 5411 days ago
Saves me having to open safari and type in long url (better spel it right too). Im a huge fan of getting stuff done faster so if its cuts out a step Im all over it. But Ill admit that QR tech has a some resistance ahead of itself before people get used to it. Ill agree though that many QR codes annoy me when it just goes to a home page. staples.com is not difficult for anyone to type in...

Im sure there is some character count threshold for the average user where a QR code would be worth the effort of opening the scanner app and scanning it rather than typing in a URL.

Then again there is placement, Im not going to be able to scan a QR code on a freeway billboard or on a car going by but on a subway or bus advert where Im already stuck in a spot for 10-15 mins and probably already have my phone out is great placement. Advertisers and QR codies have to be smart otherwise it will turn people off and it becomes just another thing in our face.